PcComponentes, the e-commerce company specializing in technology, It has presented its new corporate image and its new website. With this new strategic step online sales platform wants to consolidate its leadership in the sector e-commerce of Spain.
“In PcComponentes, are convinced of that the only form of reach the success is by the sum of all, enhancing the creativity without limits and looking for it greater originality” says Alfonso Thomas, CEO of it company. For this reason, for the election of the new logo, PcComponentes had the support of 50 employees and 50 clients, who showed different logo options by measuring the reactions and emotions generated before them with Eye Tracking technology. In this way, the emotions and reactions of customers and employees were in charge of selecting the new logo mark presented today to the world.
Thus, “we have achieved a new corporate image with which the members of our company are fully identified and customers perceive a closer,” says Alfonso. Also, the new logo presents a design more modern and innovative that the version original, representing to the perfection them values of the brand.
The new design of the website of PcComponentes makes the purchase more easy, fast and intuitive, being able to order in just two steps. And the same applies to the panel of clients, where to manage purchases, incidents or return more easily. The new platform is adjusts to the new trends, by what is adapted to have the best viewing from any device. Similarly, information is now displayed more clear and larger photographs.
“He customer must have them best tools in its process of buy and, by that, besides a Finder improved that gets results unique, them customers may perform and share them doubts on them products to others customers or them professional of PcComponentes them resolve”, says Andres Jimenez, CTO of the company. “Our concern is your satisfaction!”
Finally, is has integrated the management of them returns directly in it own platform, what makes more comfortable the process, while the follow-up to the delivery, will be more precise.
